Illuminate Female Entrepreneur Programme

Start date: 15 September 2022

Duration: 23 modules across 12 weeks

Location: Online and In-person

Certificate: NA

Cost: RRP €3995 / Non-Member €1500 / Member €850

Programme overview

This programme has been designed to support female entrepreneur’s/business owners at the early-stage of business development and who are serious about developing and growing their business and leadership skills, create employment and grow their business. The programme will take place over a 12-week period, 2 mornings per week, 9.30 am to 12.30 pm. and the final day with he Investor Pitch Panel and Graduation Ceremony. The programme will equip participants with practical tools and template so you can apply them to your business immediately.

Proudly Sponsored by M1 Drogheda Chamber Skillnet, AIB, Coca-Cola, Drogheda & District Chamber, The Mill Enterprise Hub

Learning outcomes

Think like an entrepreneur

Business plan for your business environment

Identify your market and customer and create a marketing plan

Be aware of how to project manage and business risk manage

Create a sales strategy

Understand financial management

Learn how to choose, lead and build your team

Know the legalities of setting up your business

Learn how to sustain and grow your business

Prepare and practice your pitch for your business


Who is the course for

We are looking for female participants who are currently considering setting up a business, or who have been in business for the past 2 years.


What you will learn on the Programme:

Session 1:      Ice Breaker – ‘Tell Your Story’

Session 2:      Business Model Innovation, Setting Milestones

Session 3:      Business Model Innovation, Customer Journey

Session 4:      Business Model Innovation, Design Thinking, Personas

Session 5:      Business Model Innovation, Customer Discovery

Session 6:      Building Your Team; Roles and Responsibilities

Session 7:      “Legals” for Startups: ‘Cut through the Jargon’

Session 8:      Financial Modelling – What You Need to Know

Session 9:      Financial Management – Product v Service

Session 10:    Financial Management – Cash Flow, Managing Account

Session 11:    Sales: Strategy and Process

Session 12:    Sales: Selling Skills

Session 13:    Pitch Preparation: Investor Pitch Template

Session 14:    Mentor Panels: Speed Mentoring

Session 15:    Startup Supports: Gov, Venture Capital, Angels

Sessions 16:    Fireside Chat: Femail Entrepreneurs, Lessons & Tips

Fireside Chat with Female Entrepreneurs; those who ‘walking ahead of you’

Session 17:    eCommerce: Selling Online

Session 18:    BMI: Key Partnerships, Metrics and Activities

Session 19:    BMI: Revenue Streams, Costs & Review Milestones

Session 20:    PR Workshop: Do It Yourself PR for Startups

Session 21:    Pitch Practice: Preparation for Investor Pitch 

Session 22:    Pitch Practice: Preparation for Investor Pitch 

Session 23:    The Finalé: Investor Pitch Panel 7 Certificate Ceremony

A panel of experts from mixed industries & entrepreneurs will be invited to the final day.  You will prepare your ‘investor ready’ pitch slide deck and present to the panel for feedback.  The format for the Finalé pitch will be 7 minutes to pitch and 7 minutes Q&A.  At the end of the pitch, the funders of the programme will be invited to speak and this will be followed with a Certificate Ceremony.


Trainer Profile

Applications OPEN March 01st 2022